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Oconto, WI (October 15, 2026) – O-Marine, Cruisers Yachts’ exclusive European distributor, announces the establishment of three regional hubs. Each hub will be located in Greece, Italy, and Spain, covering eastern, central, and western Europe.  Each hub will lead development within its respective region, working together to support local marine businesses and customers across borders. All three hubs are actively reviewing prospective dealers and service partners. The focus is on building relationships with established marine businesses that bring strong customer connections, local expertise, and the capabilities to support Cruisers Yachts throughout the ownership journey. “Successful European expansion relies on bringing the right partners together and making the network work as one,” said Javier Rodrigo, Principal, European Network Development, O-Marine. “These hubs connect local strengths across borders and turn our shared strategy into coordinated sales, service and lasting growth for Cruisers Yachts.” Connecting European Market Insight with Product Development Through their B2B development activities, the hubs will work closely with the Cruisers Yachts shipyard’s product development team to bring European dealer insights, customer preferences and regional boating requirements into future product development.  Demonstration models, product expertise, and shared sales resources will give local marine businesses practical tools to develop Cruisers Yachts opportunities in their markets. Dealer growth and service-center development will work together to strengthen access to technical expertise and after-sales support wherever customers are located.  "Building on Cruisers Yachts’ appointment of O-Marine as its European distributor, the hubs advance O-Marine’s mission of “Uniting the Marine World”—bringing Cruisers Yachts closer to the way Europeans enjoy boating, with local expertise and support wherever owners cruise, explore and spend time on the water." Antonio Castaneda, Cruisers Yachts, Global Sales Development  Meet O-Marine and Experience the 38 VTR at the Barcelona Boat Show O-Marine’s Western European Hub is welcoming prospective dealers, service partners and customers at the Barcelona Boat Show, with the opportunity to see and experience the Cruisers Yachts 38 VTR firsthand. Sea trials are available by appointment only. Marine businesses are invited to meet the team and explore opportunities within the growing Cruisers Yachts European network. To arrange a meeting or book a sea trial, contact info@o-marine.com.

Oconto, WI (October 8, 2026) – Cruisers Yachts, a premier American yacht builder with more than 70 years of heritage, has appointed O Marine as its European distributor. O Marine will lead the brand's European expansion, establishing dealers in major boating markets and authorized representatives in smaller ones. The strategy combines dedicated retail representation in key markets with broader coverage elsewhere, while maintaining strong local customer relationships and support. "No product can succeed on quality and innovation alone. It also takes knowledgeable, committed people representing the brand and supporting customers," said Dan Zenz, Vice President of Sales for Cruisers Yachts. "O Marine brings the retail experience, relationships, and market knowledge we need to build the European network we envision for Cruisers Yachts." O Marine's roots are in marine retail. Its principals bring extensive industry relationships and a deep understanding of European boaters and the region's interconnected markets, where owners routinely buy, cruise, service, and relocate yachts across national borders. Guided by the mission of "Uniting the Marine World," the company will serve European customers looking to purchase new Cruisers Yachts, arrange sea trials, and access service and parts support.  "Cruisers Yachts brings more than seven decades of American yacht-building heritage; O Marine's principals bring similar years of combined European market experience and relationships," said Carlo Orione, Principal, O Marine. "Our role is to be the strategic bridge between the shipyard and Europe—putting partnership, local knowledge and shared market development at the heart of distribution. Together, we are building lasting market relevance and carrying the Cruisers Yachts heritage forward to the next generation of European boaters." The appointment follows Cruisers Yachts' debut at the Cannes Yachting Festival, where the company introduced its newest models to Europe, conducted Mediterranean sea trials of the new 38 VTR, and met with more than 22 prospective dealer principals. Dealers and industry professionals praised the 38 VTR as a boat that "rides like a bigger boat" and "handles like a sports car." "Many of the dealers we met in Cannes were experiencing our boats for the first time, and the enthusiasm was exceptional," said Dave Bigge, Vice President of Global Sales Development. "With O Marine leading our European network, we have the right partner to turn that interest into lasting dealer and customer relationships."The expansion is backed by an aggressive product development schedule. Cruisers Yachts plans to introduce at least two new models a year over the next several years, with increasing emphasis on features and design elements that appeal to global markets. The company will also exhibit at upcoming boat shows in Barcelona, Greece, and Cyprus, giving prospective dealers and customers more opportunities to experience the brand. Cruisers Yachts and O Marine welcome inquiries from established marine dealers interested in representing the brand in available European and international markets. For more details, contact Dave Biggie, Vice President of Global Development for Cruisers Yachts, at dave.bigge@marinemax.com.

Oconto, WI (September 29, 2026) – Cruisers Yachts, a premier American yacht builder with more than 70 years of heritage, is offering a first look at two new expressions of the VTR, the 45 VTR and the 45 VTR EC, ahead of their official debut at the 2026 Fort Lauderdale International Boat Show.   "Great products begin with a deep understanding of the people who use them. As a company, we are committed to listening to our customers and dealers, anticipating where the market is going and continually challenging ourselves to build better experiences on the water. The all-new 45 VTR and 45 VTR EC reflect that vision and an important step forward for our brand. We are proud to expand the VTR series with two new models that embody our commitment to thoughtful design, innovation, and delivering products that exceed expectations," said Mark Pedersen, President of Cruisers Yachts. At 45 feet with a 13'10" beam, wider than anything else in its class, the new models bring more room, more luxurious finishes, and more liveability to the VTR lineup, without losing the character the series is known for. Each model offers a single-level main deck, private dry head with a separate shower, a summer kitchen, quilted upholstery with double top-stitching, and a sliding lower cabin door, a new addition to the line.    "We approached the 45 VTR and 45 VTR EC with a clear focus on creating boats that are thoughtfully designed from the inside out. Our team looked closely at how owners want to use their boats and focused on maximizing space, functionality, comfort, and performance while elevating the design and character that define the VTR series. Bringing these two models from concept to the water has been an exciting process, and we're proud of the attention to detail and craftsmanship that went into every aspect of their design," said Josh Delforge, VP of Operations and Engineering Below the surface, both models share a hybrid stepped hull developed in partnership with DLBA Naval Architects, the same firm behind the 38 VTR’s hull.  "The 45 VTR takes the proven hull form of our popular 38 VTR and elevates it to a larger, more stable platform. Its sleek design features a fine entry at the bow that transitions seamlessly into an optimized blend of beam and deadrise, enabling it to handle challenging sea conditions with ease while delivering a soft, dry ride. Smartly positioned strakes help reduce spray and generate lift to minimize drag, while quasi-steps ventilate the outboard hull bottom, lowering wetted surface for improved efficiency. Together with a carefully balanced lower center of gravity, these features ensure lower trim through the hump and a smooth, confident running attitude at all speeds," said Christopher Swanhart, PMP, Director of Recreational Boats at DLBA Naval Architects. "There is a strong desire for boats that offer greater versatility, comfort and capability without compromising the experience our brand is known for. The 45 VTR and 45 VTR EC give our dealers two exciting new options to meet those expectations and reach more boaters looking for their next boat. We are confident these models will make a meaningful impact in the market and are excited to introduce them at the Fort Lauderdale International Boat Show," said Dan Zenz, Vice President of Sales at Cruisers Yachts. Renderings only help paint the picture of this new addition. Cruisers Yachts invites everyone to experience the 45 VTR and 45 VTR EC in their final form for the first time at the Fort Lauderdale International Boat Show, October 28 – November 1, 2026, where both models will be on display and available to step aboard.  For more details on these models, visit here.

When it comes to the future of boating, technology is where it’s at, and when it comes to Cruisers Yachts, these models are a step ahead. From Mercury Skyhook Digital Anchors to Ultraleather fabrics and even innovations from Seakeeper, Cruisers Yachts incorporates the best features into their models, making them even more technologically advanced while enhancing performance and the experience overall. Read on to discover more about the various types of technologies that have a profound impact on this iconic all-American brand. Technologically Driven Engine and Performance Outboard Engines Boat and yacht engines are not like they once were. Means of propulsion today have become much more advanced, and Cruisers Yachts has adopted these measures as well. For instance, models such as the Cruisers Yachts 38 GLS outboard design have triple Mercury Verado engines, which have SmartCraft technology and innovative controls such as Digital Throttle & Shift (DTS) controls with electro-hydraulic steering, making the craft easier to shift, drive, and has an instant throttle response. These engines are also Skyhook enabled, are extremely quiet, and have adaptive speed control, maintaining RPMs regardless of fluctuating water conditions.  Inboard Engines An inboard model such as the Cruisers Yachts 50 FLY has a Volvo Penta 800 HP engine, which includes innovative features such as low noise levels, electronic controls, low emissions, and more. Besides the world-class performance and low fuel consumption, this engine can electronically integrate into the vessel's control system, which enables features such as a Volvo IPS Joystick and the Volvo DPS (Digital Positioning System) to allow for an assisted docking system. This engine also offers an additional ability to adjust your boat trim automatically to the ultimate settings with the Powertrim Assistant as an optional software package upgrade.  Seakeeper Gyro Stabilizer Technology There are days when the ocean or body of water of choice doesn’t always remain calm—that’s where Seakeeper comes in. This state-of-the-art technology can be incorporated into every Cruisers Yachts model minimizing the pitch and roll during an on-the-water experience. Cruisers Yacht crusing on the water Although the way a Seakeeper works may be difficult to imagine, the unit is extremely effective and quiet. To start, a high-speed spinning flywheel encapsulated in a vacuum seal begins the process of the Seakeeper’s job. When activated by a tilting motion from a rolling vessel, this intelligent device springs into action, counteracting the momentum by generating a powerful gyroscopic torque directly to port and starboard sides, taking 93% of the roll out of Cruisers Yachts vessels when on rough seas.  Simrad The 50 GLS is offered with Simrad radar and VHF radio systems engineered for dependable performance in a wide range of conditions, delivering confidence when it matters most. CZone digital switching technology can also be integrated with Simrad units, allowing intuitive control of onboard systems from a centralized display. The entire GLS series and VTR lineup are also offered with Simrad VHF radio, ensuring trusted communication and operational reliability across the range. Garmin The FLY and Cantius series are equipped with advanced Garmin radar and VHF radio systems that seamlessly blend cutting-edge technology with confident, enjoyable cruising. GLS sterndrive models also offer Garmin VHF radio as an option, ensuring dependable communication with marinas, nearby vessels, and emergency services.  Additional Highlights Cruisers Yachts incorporates numerous intricate details into their products and collaborates with top-notch companies to produce vessels of exceptional quality. From the latest technology used in generators to even fabrics, much time, effort, and research is utilized to bring out only the best in every model. Below are more innovative companies and products used to enhance Cruisers Yachts. General Hydraulics – a company that supplies parts for beach doors and hydraulic swim steps Ultraleather – environmentally-friendly fabric with a soft feel reinforced with rayon SureShade and Makefast – durable telescoping sunshades on fore and aft decks KOHLER and Cummins – companies that supply powerful and reliable generators Fathom E-Power System – electronic power alternative to generators eliminating noise and fumes Reverso – outboard engine flush kit to remove salt water Want to learn more about the technology in Cruisers Yachts? Discover more by taking an immersive tour online or seeing one of these incredible models in person. Experience Cruisers Yachts by contacting one of our dealers and setting up a personal appointment.

Oconto, WI (July 21, 2026) – Cruisers Yachts, a premier American yacht builder with more than 70 years of heritage, has named Powerboats as its newest authorized dealer in Mexico. Powerboats has 18 years of experience selling recreational, sport, and fishing boats, as well as marine engines, parts, and accessories. The company is an official dealer for several well-known marine brands, and has built a reputation in Mexico for strong customer service and long-term client relationships. "We are thrilled to welcome Alberto and his team to the Cruisers Yachts family," said Dan Zenz, Vice President of Sales for Cruisers Yachts. "We know they will represent the brand with the professionalism, passion, and integrity that Cruisers Yachts is known for. Their commitment to delivering exceptional customer experiences makes Powerboats an outstanding partner as we continue expanding our presence in Mexico." "At Powerboats, we are thrilled to represent Cruisers Yachts in Mexico," said Alberto Lopez, Owner of Powerboats. "From the moment we got to know the brand, we were impressed by the quality, innovation, and passion that go into every boat they build. We are excited about the new models and believe they are a perfect match for our customers and our growing portfolio." Powerboats has already sold and delivered a new 50 GLS Outboard to an owner in Cancun, with a 38 VTR currently en route to Mexico, early signs of demand as the appointment adds to Cruisers Yachts' international dealer network and the company continues to expand into key global boating markets. For additional information about Cruisers Yachts, its complete lineup of luxury yachts, or international distribution opportunities, please contact Antonio Castaneda, International Sales Development, Cruisers Yachts at antonio.castaneda@marinemax.com.

Oconto, WI (May 29, 2026) – Cruisers Yachts is proud to announce that the 38 VTR EC has been selected as one of Boating Industry’s Top Products of 2026. The honor was announced in the May 2026 issue, recognizing the most impactful and innovative products introduced or significantly updated since January 2025. Selected from a large and competitive pool of submissions, honorees were evaluated on their impact, innovation, and ability to advance, or even create, new product categories. The 38 VTR EC distinguished itself across all three criteria, reflecting Cruisers Yachts' commitment to pushing the boundaries of what a yacht can be. This recognition represents a significant milestone for Cruisers Yachts, marking the first major award for the new VTR series. “We are incredibly honored to have the 38 VTR EC recognized as one of Boating Industry’s Top Products of 2026. This recognition reflects the passion and innovation our team poured into creating a yacht that brings together adventure, versatility, and all-season comfort in an entirely new way for Cruisers Yachts. We’re proud to see the VTR resonate so strongly with both the industry and today’s evolving boating customer,” said Mark Pederson, President of Cruisers Yachts. The 38 VTR EC is the latest model in Cruisers Yachts' VTR (Venture, Trek, Roam) series, engineered for boaters who demand year-round capability without sacrificing style or comfort. To learn more, visit here.

Oconto, WI (December 16, 2025) – Cruisers Yachts announced the launch of the all-new 50 FLY, the newest addition to its FLY Series. Building on the success of the 57 FLY, the 50 FLY brings big-boat features, refined design, and long-range livability to an owner-operator-friendly size. Designed and handcrafted in the United States, the 50 FLY features a performance-oriented hull developed specifically for flybridge seakeeping. An expansive 15’9” beam delivers exceptional stability and interior volume, allowing the yacht to feel significantly larger than its length overall. The result is a comfortable-sized platform for entertaining, cruising, and extended time on the water. “Building on the legacy of our flagship 57 FLY, the 50 FLY ushers in a true flybridge series,” said Mark Pedersen, President of Cruisers Yachts. “As our first-ever 50-foot flybridge, it delivers unprecedented space, design, and performance in this size range.”  The exterior and interior design carry forward the same clean, timeless style introduced with the 57 FLY. Inside, natural light and an elevated material palette create open, airy living spaces designed for comfort and usability. Thoughtful design into the yacht's livability is a core focus throughout, with generous storage at the transom, in the galley, and across all staterooms. Among the yacht’s notable features is a deployable aft cockpit power shade, a first for Cruisers Yachts at the 50-foot range, providing added privacy and sun protection. The main salon is designed as a social space, featuring a raised living area and a pivoting helm seat that integrates into the L-shaped seating arrangement. A sliding door at the helm offers direct access to the side deck, complemented by side boarding gates on both port and starboard. “The 50 FLY is the result of a year-long engineering process shaped by feedback from Cruisers Yachts owners,” said Josh Delforge, Vice President of Operations and Engineering. “It delivers the same quality materials and elevated aesthetic as the 57 FLY, but in a 50-foot platform. Accommodations include a three-stateroom layout with a single-level, full-beam owner’s suite, a forward VIP stateroom with a queen berth, and a third stateroom with bunked twin beds. Natural light is carried throughout the accommodations level through large hull-side windows, bringing tranquility and the beauty of the water below deck. The flybridge offers a spacious and secure layout with dinette seating, a wet bar, and multiple lounging areas, all protected by a rigid hardtop. “The 50 FLY was designed for couples and families seeking comfort, space, and versatility in a flybridge yacht,” said Dan Zenz, Vice President of Sales. “It delivers a true flybridge experience in a highly competitive size segment.” The launch of the 50 FLY further expands the Cruisers Yachts FLY series and reinforces the brand’s commitment to bringing thoughtful design, effortless comfort, and elevated style to the flybridge segment.

Cruisers Yachts has been named one of the Top 8 finalists in the 2025 Coolest Thing Made in Wisconsin contest, hosted by Wisconsin Manufacturers & Commerce (WMC) and Johnson Financial Group. The company’s 38 VTR model earned its place among nearly 150 products nominated from across the state, representing the best of Wisconsin innovation and craftsmanship.

Cruisers Yachts, a premier American yacht builder with more than 70 years of heritage, is proud to announce the launch of its newest fleet, the VTR. Designed and built in Oconto, Wisconsin, the VTR line redefines what it means to explore the water, combining rugged capability and yacht-level craftsmanship.